Taking part in New Homes Week 2026
New Homes Week 2026 represents a pivotal moment for our industry and this year we are adopting a bold approach. We're not just celebrating new homes – we're empowering potential buyers with our Power to Move theme.
Campaign toolkit
The New Homes Week 2026 toolkit provides an overview of the campaign and ideas and guidance on how you can take part.
7-day content plan
Use our 7-day structured content framework to make participation easier with ideas and guidance to shape your approach.
Press pack
Our press pack contains 7 templates, giving you the flexibility to select and adapt themed content according to priorities.
Ready-to-use assets
Download our suite of assets for use across your channels to save you time and ensuring consistent messaging.
Influencer activity
Learn more about this year's lead influencer and local collaboration partnerships to amplify reach beyond traditional audiences.
2026 New Homes Week Campaign toolkit
Our campaign toolkit on New Homes Week, provides a guide of this year's campaign and ideas on how you can support the campaign.
Download New Homes Week 2026 resources
Consumer confidence remains fragile, with many potential buyers frozen by indecision. The Power to Move campaign directly tackles purchase paralysis by providing trusted information that cuts through market uncertainty. It positions new homes as the smart, secure choice while showcasing our expertise.
Member Only Content
The New Homes Week campaign toolkit is available exclusively to HBF members. Sign in to view the password to view the content (which you can share with your partner agencies. If you are a PR agency representing one of HBF's members, complete this form for access.
LoginPassword Protected Content
The New Homes Week campaign toolkit is available exclusively to HBF members and their agencies. If you are a PR agency representing one of HBF's members, you can request access.
Meet this year's campaign influencers
For 2026, we are delighted to be partnering with leading lifestyle influencers to amplify New Homes Week messaging through credible storytelling.
Password Protected Content
The New Homes Week campaign toolkit is available exclusively to HBF members and their agencies. If you are a PR agency representing one of HBF's members, you can request access.
Get in touch
If you have feedback, suggestions or ideas for activity, contact our communications team direct.
Join our mailing list
Make sure you're kept up to date with New Homes Week activity and wider campaigns by adding the 'Communications, PR and Marketing' area of interest to your online profile.