Last updated: 16 Mar 2026
HBF logos and brand guidelines
Download our brand guidelines and logos to use on digital and printed materials
HBF refreshed its branding in 2025. All previous logos must be replaced with the latest versions and used according to our guidelines. Download the current brand assets, including logos and guidance on clearly communicating your HBF membership - how to write about it, who we are, and how to position your membership with us.
Contact the team
If you have a question, have noticed an error or would like support, contact our Membership team at membership@hbf.co.uk
What we do
The Home Builders Federation (HBF) is the principal representative body for private sector home builders and the voice of the home building industry in England and Wales. HBF members account for some 80% of all new homes built in England and Wales in any one year, and include companies of all sizes, ranging from widely-recognised national firms, through to regionally-based businesses and small local companies.
Promoting your membership
Writing about HBF
We are the ‘Home Builders Federation’, though we’re often referred to as HBF. When writing about us, always start by using 'the Home Builders Federation' with ‘HBF’ in brackets for continued use after.
Use HBF in isolation, not ‘the HBF’.
Writing about what we do
The Home Builders Federation (HBF) is the principal representative body for private sector home builders and the voice of the home building industry in England and Wales.
HBF members account for some 80% of all new homes built in England and Wales in any one year, and include companies of all sizes, ranging from widely-recognised national firms, through to regionally-based businesses and small local companies.
Writing about your membership
We describe our members as either full HBF Members or Associate Members.
When referring to membership always frame it as being 'a member of HBF', whether at an individual or organisational level. Where relevant, you can also refer to your company as a membership organisation.
Logos and brand guidelines
Member Only Content
HBF member logo
This content is currently available exclusively to HBF members. If your organisation has membership, sign in to or create your free account today.
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HBF primary logo
Our primary logo features a custom ‘HBF’ icon alongside our full brand name – Home Builders Federation. The logo shouldn’t ever be used separately from the icon, but the icon can be used on its own. The logo is available in black and white versions only. It should not be coloured or manipulated in any way.
HBF Wales logo
Our HBF Wales logo is used for communications specifically-related to activity in Wales. The HBF Wales logo is available in black and white versions.
The HBF Wales logo must adhere to the clear space and sizing rules outlined in our brand guidelines.
HBF Star Awards logos
The HBF Star Awards logos are updated annually and can only be used by participating home builders.
As per the rules of the scheme, the logos must be updated with the new awarding year each March.
Find out more and download the latest HBF Star Awards logos and guidelines.
Women into Home Building logos
Members and our partner organisations participating in the Women into Home Building (WiHB) programme are encouraged to raise awareness of the programme to help attract a wider pool of talented women and support our goal in supporting more women to pursue a career within our industry.
Partner a College branding
Organisations and colleges taking part in the Partner a College programme are able to use the sub-branding to promote their involvement and help increase the visibility of the programme.
New Homes Week branding
Our flagship consumer campaign, New Homes Week, supports members to increase the visibility of new build homes. Each year we provide resources to support members to participate and encourage use of the campaign's logo across marketing materials.
Download our brand guidelines
Make sure you're up to date on how to use logos and assets in line with our brand guidelines.